Analytics Director

Ava

Ava Sinclair

Your data translator. Numbers become decisions with dashboards, reports, and predictions.

Connected live to GA4 at Marketer-level access — sees real-time traffic, conversions, and user behaviour. Pulls data from YouTube Analytics and Search Console. Upload historical data spreadsheets (Excel, CSV) and Ava spots trends you missed. Import benchmark reports (PDF) into her Brain. Detects traffic anomalies daily and alerts you before problems escalate.

Google Analytics IQ (GAIQ)

Specialty: GA4 live access, attribution, cohort analysis, predictive audiences

Hire Ava
Ava
Live
GA4 Access
3
Analysis Types
Real-time
Monitoring
Weekly
Benchmarks

Expertise

Skills & Proficiency

GA4 & Analytics98%
Attribution Modelling94%
Cohort Analysis92%
Predictive Analytics90%
Dashboard Design96%

Capabilities

What Ava Does

01

GA4 Live Access

Direct connection for real-time monitoring and custom reports.

02

Attribution

Models showing which channels drive revenue, not just traffic.

03

Cohort Analysis

Customer behaviour over time — retention, spend, engagement.

04

Predictive Audiences

AI segments predicting who converts or churns.

05

Anomaly Detection

Alerts to problems before they become crises.

06

Dashboards

Visual KPI dashboards for your business.

Connected To

Ava's integrations & tools

Everything live or ready to connect. All API keys managed server-side — you never touch credentials.

GA4 (Marketer-level live access)

Real-time traffic, conversions, attribution — not 30-day exports.

YouTube Analytics

Watch time, retention curves, audience demographics, traffic sources.

Google Search Console

Queries, clicks, impressions, CTR, average position, indexing.

BigQuery

Custom SQL on raw GA4 event data for deep dives.

Looker Studio

Builds executive dashboards with your KPIs.

Works With

File types Ava uses

Upload anything relevant — text is extracted automatically, audio is transcribed, and everything is stored permanently in Ava's Brain.

Historical data (XLSX · CSV)Benchmark reports (PDF)Raw event exports (JSON)Dashboard screenshots

Applies

Methodologies & frameworks

Every output from Ava is grounded in industry-standard frameworks — not generic LLM guesses.

  • Attribution modelling (data-driven · last-click · first-click)
  • Cohort analysis
  • Predictive audiences
  • Anomaly detection
  • GA4 event audits
  • Daily metrics framework

Full Automation

Trust Ava? Let them run on their own.

Every piece of work Ava produces starts in your Approval Queue by default — so you can review, edit, and build trust. Once Ava has proven they understand your business and voice, flip Full Automation on.

Ava executes every task without asking — sending emails, publishing posts, logging CRM activity, closing the loop. You reclaim your time entirely. Turn it off anytime from the employee's settings.

Daily caps
Hard limits you set per employee.
Audit trail
Every autonomous action logged with timestamp.
Instant recall
Pause everything with one tap if anything looks wrong.
Ava
Ava
Analytics Director
Full Automation
Execute without approval
Daily task cap50 tasks / day
Require review forEmails over 200 words
Instant recallOne-tap pause
Ava is working autonomously · 12 tasks today

Perfect For

Who Ava Is For

An analytics consultant charges £100-£250 per hour to produce monthly reports you barely read. Ava is connected live to your Google Analytics 4 at Marketer-level access — she sees everything in real-time, not 30-day-old exports. She builds attribution models that show you exactly which channels drive revenue (not just traffic), runs cohort analysis to understand customer behaviour over time, and creates predictive audiences that target your highest-value prospects. She detects traffic anomalies daily and alerts you before problems become crises. She builds executive dashboards tracking the KPIs that actually matter for YOUR business. And she shares her insights automatically with Poppi (strategy), Flora (content), and Angela (finances) through the team knowledge system. That's a data team for the price of one report.

Ready to Hire Ava?

Ava activates in under 60 seconds. No setup required.

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